The Benefits of Marketing Your Rental Property Over the Holidays
The holidays can be a great time for you to take advantage of when marketing your rental property. Here are some good reasons why.
Free time
Potential tenants have extra time to browse properties over the holidays. They may also have more time to view and inspect homes they’re interested in.
Additionally, employment transfers often take place during the start of the year, so people will most likely be notified of potential relocations over the holidays. You could be the one to answer their calls when they’re rushing to find a new home to transfer to as soon as possible.
Less competition
Advertise the property in advance so you won’t have to compete during the January rush. Many people, especially families, find the holiday season to be the perfect time of the year to make a move as they have extra time to do so.
Eager tenants
Tenants who would rather spend their holiday break looking for a new home are not only eager, but serious about securing a rental property. Whatever their reason may be, you can grab this opportunity to market to them. Offer potential tenants a fresh start for the new year. Ultimately, as you’re facing far less competition, you’ll be liaising with serious tenants and you will have the opportunity to secure more impressive rental applications.
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